The blogger known as Fish of Gold, who is an art director by profession but who is also an artist, was discussing how different in style her fine art is using traditional media such as charcoal and pencil, from the artwork she does using digital media (see more here). I am just an amateur artist, but I have noticed the same thing with my art. So, for example, here is a pastel painting I did of my brother’s dog, Maggie:
In comparison, have a look at how different this digital painting is, done with my finger on an iPad, depicting my cat, Lucy Locket:
Maggie took me weeks to do, but Lucy took me only about 15 minutes. Lots of people like the style of the Lucy painting better! I could get a similar result using paint if I used my fingers and not a brush, I guess. But I wouldn’t—painting to me is about brush work, sometimes fine brush work.
So, perhaps Marshall McLuhan was right in this regard, and the medium really is the message. (By the way, here is an interesting MM memorial website run by his family, I think: http://www.marshallmcluhan.com/).